Frequently Asked Question
What is the Leap Ventures’ mission?
Michelson Found Animals and Kinship, a division of Mars Petcare, are dedicated to supporting the $100B pet care industry through a number of programs meant to help pet care startups at various stages.
Read more about who we are here
Which Leap program is right for my startup?
Leap Venture Academy events are open to any pet care startup entrepreneur trying to make a better world for pets. Leap Venture Studio is geared toward startups that are able to scale quickly and/or create huge impact in the pet care market. Generally, if you do not have a Minimum Viable Product the Academy would be a better fit.
If you want to learn more about which program is right for you, attend an upcoming Leap information session. See calendar of events here.
What sort of networking and marketing opportunities are available to participating companies?
Throughout the program, startups have access to curated networking opportunities, industry events, and other marketing opportunities.
Studio leaders organize a variety of one-on-one and group meetings and workshops with entrepreneurs, angel investors, legal experts, venture capitalists, investment bankers, and other relevant industry players.
The Studio Managing Director works with each founder individually to select the mentors that meet their needs and business development goals.
The Leap Venture Academy was created in order to facilitate networking opportunities for early stage startups in the pet care industry. Startup founders are connected with the pet care startup ecosystem through our interactive live webinars, bootcamps and slack channel. The Leap Venture Academy is the easiest way to get in the pet care loop and meet like-minded entrepreneurs
What is the Leap Venture Studio?
How often is the Leap Venture Studio held?
Applications for the 2020 cohort open 9/15/2019. Decisions will be released by the end of the year.
Where are Leap Venture Studio sessions held?
Los Angeles, CA
Is my start up right for the Leap Venture Studio?
How do I join the Leap Venture Studio?
Leap Venture Studio cohorts are chosen through our application process. Applications for the Leap Venture Studio are currently closed.
Applications for our 2020 cohort will open September 15th, 2019. Companies will receive decisions on December 2nd, 2019.
Do I need to be in LA for the duration of the program?
You do not need to be in LA for the duration of the 12 weeks thereafter, but we highly recommend that you be able to consistently attend Venture Studio sessions in person. You will not receive the same benefit from the program unless you are able to meet with mentors and other entrepreneurs or take advantage of LA-specific resources.
Will the Leap Venture Studio provide accommodations in LA?
What is R/GA’s role in the Leap Venture Studio?
Does the entire company need to attend the program?
What is the weekly time commitment?
What is the Leap Venture Academy?
The Academy is a series of open, pre-accelerator, community-building activities for early stage pet care startups and innovators. Events are held year round, in person and online. Activities include pitch competitions, bootcamps, classes, webinars, meetups and hackathons. Our goal is to engage with startups regularly and connect them to educational and networking opportunities, potential mentors, advisors, partners, investors and one another.
How is the Leap Venture Academy different from the Leap Venture Studio?
Additionally, unlike our Studio program, the Leap Venture Academy operates year round and is free and open to the public, no application necessary. The Academy does not have any location or time commitment requirements but does not provide the same level of resources or attention as the Leap Venture Studio.
Will the Leap Venture Academy invest in my startup?
If you are seeking investment or grants, consider applying to the Leap Venture Studio or an upcoming Pet Project competition.
Is the Academy right for my startup?
How do I join the academy?
How do I apply for a pitch competition?
What is the prize for winning a pitch competition?
When is the next pitch competition?
Is my startup eligible for the pitch competitions?
You must attend the event where the competition takes place.
Who are the Leap Partners?
Leap Ventures is a partnership between the Michelson Found Animals Foundation and Mars Petcare’s Kinship.
You can read more about our partners here.
Who is Michelson Found Animals and what is its role?
Michelson Found Animals is dedicated to ending pet homelessness with social enterprise models that include a national microchip registry and LA based pet retail and adoption centers.
MFA is a Leap Ventures partner and provides direct contact with over a million pet owners and hundreds of pet shelters throughout the US. MFA’s contact with consumers and key player in animal welfare provides startups with much needed feedback, leads and referrals.
Who is Kinship and what is their role?
Kinship is the newest division of Mars Petcare and a Leap Ventures partner. Kinship works to support pet care innovators and startups by engaging Mars Pet Care partners to support the rapidly growing pet care industry. With growing data and analytics capabilities, a $100M venture fund, industry-leading technology, and consumer businesses, Kinship can provide pet care startups with resources like never before.
Mars Pet Care is a pet industry leader with over 44 brands in 55 countries in their portfolio. Mars Pet Care has unmatched access to scientific, marketing and analytic resources that can take pet care startups to the next level. Mars Pet Care created Kinship in order to invest in and accelerate cutting edge ideas in the Pet Care industry.
Will Leap Ventures invest in my startup?
Leap Ventures invests in startups through the Venture Studio program. If your company is accepted to the next cohort, you will receive up to 200k in funding from Leap Ventures. Leap does not currently invest in startups outside of our Venture Studio Program
Can I get funding from Leap Ventures without being part of the Venture Studio?
Yes, you can!
Leap Ventures hosts a series of pitch competitions. Startups can apply to compete and winners receive equity-free grants from the Leap partners